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General Africa Started Social Responsibility, Circularity, Others— Ken Egbas

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A foremost media and marketing communications specialist in Nigeria, Mr Ken Egbas, has said the concepts of social responsibility, waste management, recycling and circularity did not start with the Western world as many have been made to believe.

Rather, Africa was the originators of these ideas, he said at The SERAS CSR Awards Africa 2021, which took place recently.

The Sustainability, Enterprise and Responsibility Awards (SERAS), which made its debut in 2007, and participation was opened to other countries of Africa in 2016, is an initiative of TruCSR that celebrates and promotes investments by corporate organisations in the society through CSR and sustainability initiatives.

At this year’s event, Zenith Bank, International Breweries and IHS emerged as the Most Responsible Organisation in Africa, with a commutative point of 76, 67 and 62 points respectively.

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Zenith Bank was adjudged the Most Responsible Organisation in Africa, winning the overall best sustainability award, for its continued commitment to the tenets of Sustainability and Corporate Social Responsibility, within its immediate community and in the society at large.

Coca-Cola emerged winner in Best Company in Water and Sanitation and the Social Enterprise of the Year categories in recognition of the company’s significant strides through the Replenish Africa Initiative (RAIN) and the Special Intervention Programmes (SIP) respectively.

Mr Egbas, founder, the SERAS/CRO TruCSR, said Africa has a lot to contribute to the future that the world desires. However, he posits that it must happen with Africans as equal partners on the table of decision-making and not the poor relatives of the developed nations.

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“If today the world talks about social responsibility as a new norm, they should remember that Africa embodied this in our communal way of living in which the strong protects the weak.

“When the world talks about waste management, recycling, and circularity, they will do well to take a cursory look at how our forebears lived on zero waste,” he stated.

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He equally charged both individuals and corporate organisations not to get carried away by The SERAS trophy, rather be reminded not of the works that earned them the honour; instead, it should continue to remind them of what is still left to be done on the continent.

“The number of children we can give access to education; the number of young girls crying for equal opportunities; the hundreds of millions who need access to drinkable water; the many millions dying annually due to lack of access to healthcare; the teeming millions without access to employment, and all those who have lost hope because they have gone days without a meal,” Mr Egbas stated.

Accordingly, he stated further that Africans can only beat their chest in achieving victory by resolving to continue to be forces of good for the current generation and those beyond.
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Entertainment

“Why I regard 2baba as ‘OG’ in music” – Odumodublvck

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"Why I regard 2baba as 'OG' in music" - Odumodublvck

Tochukwu Ojogwu, known widely as Odumodublvck, a popular Nigerian rapper, has declared that 2Baba is the only veteran Nigerian artiste he considers a legend.

Odumodublvck stressed that the ‘African Queen’ singer has inspired an entire generation of musicians.

Odumodublvck made these comments in response to a viral video in which 2Baba praised him and other emerging talented musicians.

Taking to his X handle, Odumodublvck wrote:

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“This is the person I call an OG [legend]. All day, every day. He sings, he raps. He sings and raps. [He] inspired a whole generation [of musicians]. It’s not a joke.”

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Celebrate Ileya Festival with Remi Aluko, Wale Thompson, Sir Shina Peters at Avalanche Club

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Avalanche Club is set to become the epicentre of celebration this Ileya Festival with a lineup of electrifying performances by some of Nigeria’s most beloved musicians.

The festivities kick off this Friday, June 14, with a performance by the renowned fuji musician King Aderemi Aluko. Known for his dynamic stage presence and captivating fuji beats, Aluko promises to deliver a show that attendees won’t soon forget.

Also read: Juju music sensation Dele Taiwo’s star-studded birthday bash in Lagos to hold on Sunday

 

IGWE as his fans love to call him is having the official welcome dance after a successful tour of Canada. Lovers of his music are assured of new fusion of fast tempo beats laced with lyrics that narrates his experience while in Canada.

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On Sunday, June 16, the celebration continues with juju music sensation Witty Wale Thompson.

Thompson, a maestro of the juju genre, will take the stage at 7pm, bringing his smooth rhythms and engaging melodies to the delighted crowd. His performance is set to be a highlight of the weekend, as fans gather to enjoy his timeless hits and new compositions.

The Ileya Festival festivities at Avalanche Club don’t end there.

The following Friday, June 21, legendary musician Sir Shina Peters will grace the stage.

Known for pioneering the Afro-Juju genre, Sir Shina Peters has a reputation for his high-energy performances and musical prowess.

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His show is anticipated to draw a large crowd, eager to see the legend perform live.

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These performances are powered by Metro Media Hub, ensuring top-notch production quality for an unforgettable entertainment experience.

 

For those looking to attend these exciting events, reservations can be made by contacting 09075545626.

Avalanche Club, known for its cozy ambiance and excellent service, is located at 5, Bamako Street, Opposite Omole Phase I, Lagos State.

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The venue is perfect for an evening of music and celebration, offering a comfortable and welcoming environment for all attendees.

This series of events at Avalanche Club is more than just a celebration of the Ileya Festival; it’s a showcase of Nigeria’s rich musical heritage.

“The mission of Avalanche is to serve its patrons the best of music, entertainment and food to celebrate the Ileya festival. Ours is premium entertainment with intention to create memories in the mind of patrons,” remarked Hon. Kehinde Bankole, CEO Avalanche.

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Ayra Starr ranks 6th on Spotify’s top streamed black female artists

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Nigerian singer Ayra Starr has cracked the top 6 most-streamed Black female artists on Spotify, according to Theheute analysis of the platform’s data. This solidifies her growing international fanbase. With over 31.9 million monthly listeners, her music has transcended African borders and found a global audience.

This feat follows the release of her sophomore album, ‘The Year I Turned 21’, on May 21st. The album, which features collaborations with American R&B singer Giveon and Brazilian pop star Anitta, explores themes of self-discovery and navigating young adulthood.

Also read: Ayra Starr Wants You to Expect Greatness from Her New Album

This critically acclaimed project has likely contributed to her surging popularity on the global stage.

The report analyses the current landscape of Black female artists on Spotify, focusing on those with the highest monthly listener counts.

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Rihanna 84.8 million

Data indicates that Rihanna maintained the lead position with 84.8 million monthly listeners, solidifying her dominance on the platform. Her top songs on Spotify include ‘We Found love’, ‘This is what you came for’, and ‘Umbrella’.

SZA 72.8 million

Following closely behind is SZA, who has garnered 72.8 million monthly listeners. SZA’s consistent growth is likely due to her expanding fanbase, who are drawn to her soulful sound and introspective lyrics. Six of her songs, including ‘Good Days,’ ‘Kill Bill,’ and, most recently, ‘Snooze,’ have crossed 1 billion streams on Spotify.

Beyoncé 62.2 million

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Beyoncé remains a dominant force at number three, with 62.2 million monthly listeners. Her ability to adapt to evolving trends and genres like country music in her last album ‘Cowboy Carter’ while retaining her core audience, has been a key factor in her sustained success.

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Doja Cat 55.2 million

Doja Cat, known for her genre-bending style and infectious hooks, is number four with 55.2 million monthly listeners. Her playful approach to music continues to resonate with a global audience. Her top songs include ‘Kiss Me More,’ which features SZA, ‘Street,’ and ‘Paint the Town Red’ from her 2023 album, Scarlet.

Nicky Minaj 47.8 million

Nicki Minaj, the established rap artist, holds the number five spot with 47.8 million monthly listeners, a testament to her loyal fanbase. Her fierce rapping style and unapologetic persona continue to influence the genre. Songs like ‘Starship’ and ‘Bang Bang’ have reached the billion on Spotify. In March 2023, she released her highly anticipated album “Pink Friday 2,” a sequel to her iconic debut.

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Ayra Starr 31.9 million

Ayra Starr showcased the global reach of music with her 31.9 million monthly listeners. Her debut album “19 & Dangerous,” released in August 2021, established her as a powerful vocalist with a knack for crafting infectious Afrobeat anthems. Starr’s sophomore album, “The Year I Turned 21,” dropped in May 2024 and further solidified her international appeal.

Cardi B 31.5 million

Cardi B, holding steady at number seven with 31.5 million monthly listeners, maintained her position through her energetic performances and unfiltered lyrics. Beyond music, Cardi B’s massive social media presence keeps her name constantly buzzing. Her viral moments and unfiltered commentary solidify her connection with fans. Though she publicly announced that she is putting a hold on releasing a new album, fans continue to anticipate the rapper’s return.

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Raye 31.5 million

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Raye, a British songstress known for her smooth vocals, secures the number eight position with 31.5 million monthly listeners. This impressive feat highlights her ability to blend styles and connect with a diverse audience seamlessly. While details surrounding her next project remain undisclosed, Raye’s consistent stream of well-received singles engages her fanbase. Known for her smooth vocals and relatable lyrics, she is poised to continue carving her path in the music industry.

Tyla 30.2 million

With 30.2 million monthly listeners, South African artist Tyla’s soulful voice and captivating storytelling are gaining recognition worldwide.

Following the critical acclaim of her debut album “TYLA,” released in October 2023, Tyla continues to build momentum. With her undeniable talent and a rapidly growing international audience, the Grammy winner is poised to become a prominent voice in the global Afrobeats scene.

Summer Walker 28 million

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Summer Walker, the queen of heartbreak anthems, occupies the number ten spot on Spotify with a loyal fanbase of 28 million monthly listeners. Her music continues to resonate with listeners navigating the complexities of love.

Following the immense success of her sophomore album “Still Over It,” released in February 2022, details regarding new music remain undisclosed.

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