EntertainmentNigeria labeled with 2nd most highest musical streams on...

Nigeria labeled with 2nd most highest musical streams on Spotify

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Nigeria has been ranked second in the world in terms of the number of songs streamed on Spotify.

According to a new report published by the music streaming service, Nigerian music lovers streamed 3.2 billion songs on Spotify, with 8 million downloads and 79 million monthly listeners Nigerians surpassed the likes of Argentina, and India to finish behind Pakistan.

Spotify’s Head of Music for Sub-Saharan Africa, Phiona Okumu, disclosed this during a media chat in Lagos on Thursday.

Okumu, who said that the study was carried out by Spotify, added that Kenya ranked third.

She said that artistes including WizKid, Burna Boy, Tems and Mr Eazi ranked amongst the top five exported local artistes from Nigeria on Spotify.

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She said Spotify’s presence in Nigeria over the past years had seen Nigerians go on a journey of discovery.
“Interesting facts and data gathered by Spotify reveal that the average number of artists streamed per user locally has grown by 60 per cent.

“And 20,935 songs were added to the Spotify platform by creators, since market entry, this places Nigeria as the country with the second most streams after Pakistan, with Kenya ranking third.

“Data also revealed that of the top 10 exported songs from Nigeria, nine are collaborations between local and international hitmakers, a proof that Nigerian music is attracting worldwide attention and popularity,” she said.

Spotify added that 30% of the Nigerian Alte genre is being streamed in the United States, with a growth of more than 200% over the past years and over 40% of the Afropop from Nigeria was streamed in the United States of America, United Kingdom and France.

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