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Mouka Unveils New Quality Products for Consumers’ Well-being, Assures Continuous Innovation

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Mouka, Nigeria’s leading manufacturer of mattresses, pillows, and other bedding products has unveiled new products of high standards for maximum comfort, as well as physical and mental well-being, after a healthy sleep that will keep them rejuvenated.

The products which are additions to the company’s existing brand portfolio include the Royal Luxury Pillow Top Spring mattress, Mouka Hybrid Wellbeing mattress, Mouka Wellbeing Topper mattress, Mouka Bio Pillow, and the Royal Memory Foam Pillow which depicts innovation and high standard ever sustained in the sector.

They were launched at the Lagos Continental Hotel, in Victoria Island, Lagos, on Saturday, 6th August 2022, at an event held for business partners across the country, who were rewarded with fabulous gifts for their loyalty in recognition of their contribution to the company’s growth trajectory.

At the unveiling ceremony, Mouka’s Managing Director, Femi Fapohunda, said the new products are indications of the company’s commitment to the delivery of unparalleled brands through its world-class factory equipped with the state-of-the-art infrastructure, and its quest for ground-breaking offerings to suit consumers’ needs.

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On his part, the Company’s Senior Brand & Innovation Manager, Akeem Audu, affirmed that the Royal Luxury Pillow Top Spring mattress depicts luxury at its finest. He explained that with a 10-year warranty, the pillow-top layer delicately contours your body, providing relief to all pressure points. The lush Pama fabric covering the mattress adjusts to the body temperature, keeping it cool all through the night.

“The mattress core is built with tempered and knotted Bonnell spring coils that ensure every part of your body gets the right support it needs,” he stated.
With excellent brand values, the Mouka Wellbeing Hybrid mattress is made up of a firm side and an extra firm side, meaning a consumer can both sleep in total comfort. It is the perfect sleep solution for two different weighted sleepers, with one side Orthopaedic and the other side, semi-orthopaedic.

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Also, the Mouka Wellbeing Topper is a plush layer made with memory foam, delicately molding your body. It conforms to your body’s natural curves while providing pressure relief, and protects the mattress underneath, thus elongating its lifespan. The plush layer is commonly used with orthopaedic mattresses as an extra comfort zone and is recommended for homes and hotels that require dual comfort ratings.

The Mouka Bio Pillow is Nigeria’s first pillow made with patent biocrystal technology. It reduces fatigue for faster relaxation, viral and bacterial activities for healthy sleep, and improves sleep quality with proper support for the head, neck, and spine, while the premium Royal Memory Foam Pillow is pressure-relieving for a blissful night’s sleep. It adapts to you, contouring your head, neck, and shoulder, providing personalized comfort, and anti-microbial for a good sleep.

These products come on the heels of Mouka’s drive to constantly innovate and renovate its arrays of sleep solutions to cater to the needs of the different demographics and make them exciting.

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Mouka which recently became a member of the Dolidol International Group, the market leader in the sleep industry of Africa, with headquarters in Morocco, has other sleep solutions such as the Well-being Orthopaedic mattresses, Klinic hospital mattress, Mondeo plus Spring mattress, Eco-Comfy Fibre mattress, Dreamtime Baby mattress, and a wide range of pillows.

Mouka, Nigeria’s leading manufacturer of mattresses, pillows, and other bedding products has unveiled new products of high standards for maximum comfort, as well as physical and mental well-being, after a healthy sleep that will keep them rejuvenated.

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The products which are additions to the company’s existing brand portfolio include the Royal Luxury Pillow Top Spring mattress, Mouka Hybrid Wellbeing mattress, Mouka Wellbeing Topper mattress, Mouka Bio Pillow, and the Royal Memory Foam Pillow which depicts innovation and high standard ever sustained in the sector.

They were launched at the Lagos Continental Hotel, in Victoria Island, Lagos, on Saturday, 6th August 2022, at an event held for business partners across the country, who were rewarded with fabulous gifts for their loyalty in recognition of their contribution to the company’s growth trajectory.

At the unveiling ceremony, Mouka’s Managing Director, Femi Fapohunda, said the new products are indications of the company’s commitment to the delivery of unparalleled brands through its world-class factory equipped with the state-of-the-art infrastructure, and its quest for ground-breaking offerings to suit consumers’ needs.

Advertisement

On his part, the Company’s Senior Brand & Innovation Manager, Akeem Audu, affirmed that the Royal Luxury Pillow Top Spring mattress depicts luxury at its finest. He explained that with a 10-year warranty, the pillow-top layer delicately contours your body, providing relief to all pressure points. The lush Pama fabric covering the mattress adjusts to the body temperature, keeping it cool all through the night.

“The mattress core is built with tempered and knotted Bonnell spring coils that ensure every part of your body gets the right support it needs,” he stated.

With excellent brand values, the Mouka Wellbeing Hybrid mattress is made up of a firm side and an extra firm side, meaning a consumer can both sleep in total comfort. It is the perfect sleep solution for two different weighted sleepers, with one side Orthopaedic and the other side, semi-orthopaedic.

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Also, the Mouka Wellbeing Topper is a plush layer made with memory foam, delicately molding your body. It conforms to your body’s natural curves while providing pressure relief, and protects the mattress underneath, thus elongating its lifespan. The plush layer is commonly used with orthopaedic mattresses as an extra comfort zone and is recommended for homes and hotels that require dual comfort ratings.

The Mouka Bio Pillow is Nigeria’s first pillow made with patent biocrystal technology.  It reduces fatigue for faster relaxation, viral and bacterial activities for healthy sleep, and improves sleep quality with proper support for the head, neck, and spine, while the premium Royal Memory Foam Pillow is pressure-relieving for a blissful night’s sleep. It adapts to you, contouring your head, neck, and shoulder, providing personalized comfort, and anti-microbial for a good sleep.

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These products come on the heels of Mouka’s drive to constantly innovate and renovate its arrays of sleep solutions to cater to the needs of the different demographics and make them exciting.

Mouka which recently became a member of the Dolidol International Group, the market leader in the sleep industry of Africa, with headquarters in Morocco, has other sleep solutions such as the Well-being Orthopaedic mattresses, Klinic hospital mattress, Mondeo plus Spring mattress, Eco-Comfy Fibre mattress, Dreamtime Baby mattress, and a wide range of pillows.

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Elumelu says strong insurance sector foundation for strong Nigeria

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Tony Elumelu, CON, Chairman, Heirs Holdings and United Bank for Africa Plc (UBA), giving a keynote address at the recent 60th anniversary of the Nigerian Council of Registered Insurance Brokers (NCRIB) conference, underlined the importance of a vibrant, well capitalised and deep insurance sector to Nigeria’s economy.

“Not least in these testing times, our people need financial security, secure savings and protection against uncertainty. Our industry needs to offer simple, smart products, that give value and deliver. We need an industry that is professional and can catalyse investment in key sectors such as power, infrastructure and housing”.

Elumelu congratulated the NCRIB on its anniversary and the role it has played, joining other prominent guests including Commissioner for Insurance and the President of NCRIB. But he stated there was no room for complacency, with the sector needing to regain trust, stamp down on malpractice and fundamentally evolve its customer proposition to deepen the insurance penetration.

He emphasised the commitment of Heirs Holdings to the insurance industry.

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He said: “Our two insurance companies, Heirs Life Assurance and Heirs Insurance Limited, are both leading democratisation of access to insurance – which is a tool for financial inclusion, employment creation, poverty eradication and female advancement. In a country of two hundred million, we can, should and must be more relevant than we are today. I am an optimist, not a pessimist. I know that times are tough, but together we can, and we will transform our industry, create value, and provide solutions that demonstrate the value of insurance to our people.”

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Reiterating Elumelu’s stance, Mr. Sunday Thomas, Commission for Insurance called for more collaboration and effort in enabling access to insurance, stating that the industry could do more in this prospect.

He said: “It is a fundamental truth that the insurance sector exists for other sectors to thrive. A lot has been achieved, but there is still more work to be done. Until insurance becomes the oxygen that homes and other industries breathe, and a subject that is known to everyone, we have not arrived”.

The President, NCRIB, Barrister Rotimi Edu, appreciated Elumelu for delivering the keynote speech at the event, while making a commitment on behalf of the Council to further deepen insurance penetration in Nigeria.

He said: “The Council is already creating avenues through strategic engagements with notable governmental and non-governmental institutions to deepen the industry in the country”.

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Heirs Insurance and Heirs Life are lead sponsors of the NCRIB 60th Anniversary, alongside investment group United Capital Plc and healthcare management company, Avon HMO, all investee companies of Heirs Holdings, a pan-African investment group, with a portfolio spread across 24 African countries and four continents.

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150 Years: FrieslandCampina Pays Tribute to Member Dairy Farmers

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To mark the end of its 150th anniversary year, FrieslandCampina presents its new short film, A New Day. The film pays tribute to the many generations of dairy farmers who have made FrieslandCampina what it is today; a dynamic, forward-looking dairy cooperative and a global company.

‘A New Day’ tells the story of the next generation of farmers, focused on the future of dairy farming with lots of passion and determination, while adapting to the rapidly changing world.

According to Hein Schumacher, CEO FrieslandCampina: “We are very proud of our farmers and our cooperative heritage. For over 150 years, our member farmers have always managed to adapt to what the market and society demand from them. By actively responding to evolving needs and constantly innovating, they have developed themselves into very innovative farmers.

“I have great admiration for the next generation of farmers, especially in these tense and uncertain times. They are building the future of sustainable dairy farming, with the same commitment and unwavering spirit as the many generations before them. This film is our tribute to all dairy farmers, young and old,” Schumacher said.

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Also commenting, Ben Langat, Managing Director, FrieslandCampina Sub-Saharan Africa said, “The story of our cooperative is a special one. ‘A New Day’ celebrates our farmers who are playing that critical role in bringing better nutrition to the tables of families across Sub-Saharan Africa. FrieslandCampina Sub-Saharan Africa salutes our farm heroes and remains steadfast in our commitment and support to the development and prosperity of our local dairy farmers.”

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The four-minute film tells the story of three young dairy farmers who are on a journey, sometimes literally, as they face dilemmas, make choices and emerge stronger, ready for a new day. The film shows the challenges they are facing in this rapidly changing world. ‘A New Day’ is the sequel to ‘The Story of Milk, produced in 2012, also by corporate cinema agency 1Camera.

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Watch it below.

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Asia’s richest man sees growing isolation for China

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Indian billionaire Gautam Adani says that China “will feel increasingly isolated” and the “foremost champion of globalization” would find it hard to bounce back from a period of economic weakness.

Speaking at a conference in Singapore on Tuesday, Adani said “increasing nationalism, supply chain risk mitigation, and technology restrictions,” as well as resistance to Beijing’s huge Belt and Road initiative, would impact China’s global role.

Asia’s richest man said that “housing and credit risks” in the world’s second largest economy were also “drawing comparisons with what happened to the Japanese economy during the ‘lost decade’ of the 1990s.”

Adani was speaking less than a month after the business mogul became the world’s third richest man, according to the Bloomberg Billionaires Index. He is the first Asian to take that spot.

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The founder of the eponymous Adani Group controls companies ranging from ports to power.

While pessimistic about China, Adani remains bullish about his own country, saying that India is “one of the few relatively bright spots from a political, geostrategic, and market perspective.”

He anticipates India to become the world’s third largest economy by 2030, with “the largest consuming middle class the world will ever see.”

Some technology firms looking to reduce their dependence on Chinese manufacturing already see India as an attractive alternative.

On Monday, Apple announced that it has started making its new iPhone 14 in India, as the technology giant looks to diversify its supply chain. While the company manufactures the bulk of its products in China, it has decided to start producing its latest devices in India much earlier than with previous generations.

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Businesses may have to move away from China not just because of its strict Covid restrictions, which have been hurting supply chains for months now, but also because of rising tensions between Washington and Beijing over Taiwan.

The US government ordered two of America’s top chipmakers to stop selling high-performance chips to China earlier this month. And, last week, leaders of America’s biggest banks said they could exit China if it ever attacks Taiwan.

Adani also mentioned the challenges facing the United Kingdom, and countries in the European Union, because of the war in Ukraine and Brexit.

“While I expect all these economies will readjust over time — and bounce back — the friction of the bounce-back looks far harder this time,” he said.

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