Easybuy recruitment drive launches as the BNPL firm plans to hire 10,000 business developers across Nigeria to boost jobs and financial inclusion

Easybuy, Africa’s leading smartphone and electronics financing provider and a major player in the Buy Now Pay Later (BNPL) sector, has announced an ambitious Easybuy recruitment drive aimed at hiring up to 10,000 new business developers across Nigeria.

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The expansion is positioned as part of the company’s broader strategy to strengthen financial inclusion while addressing unemployment challenges in Africa’s most populous nation.

Chief Executive Officer of Newedge Finance Limited, Jessica Ugwuoke, described the initiative as a transformative step rooted in Easybuy’s commitment to empowering young Nigerians through opportunity, training, and financial independence.

According to her, the Easybuy recruitment drive is structured as a win-win partnership designed to equip selected applicants with practical skills and access to income-generating opportunities within the company’s growing sales network.

She said the programme reflects Easybuy’s long-term vision of ensuring equal financial access and enabling a more inclusive digital economy where more Nigerians can participate meaningfully in commerce and technology-driven services.

The initiative also comes amid persistent youth unemployment concerns in Nigeria, with data from the National Bureau of Statistics indicating that joblessness among young people remains a key socio-economic challenge.

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Industry observers say the recruitment push signals Easybuy’s intent to deepen its market penetration while simultaneously contributing to job creation at scale within the fintech and consumer financing ecosystem.