Connect with us

events

Knorr Celebrates World Jollof Day with Heartfelt Stories

Published

on

Knorr Celebrates World Jollof Day

Knorr celebrates World Jollof Day 2025 by inspiring Nigerians to share their unique Jollof stories in a heartwarming campaign

Knorr celebrates World Jollof Day by inviting Nigerians to share their unique Jollof stories through the “Jollof Your Way: Your Story, Your Pot” campaign.

Advertisement

Also read: Konga Launches Discount Campaign, Boosting Online Savings

This vibrant initiative highlights the rich traditions and personal memories tied to Nigeria’s beloved dish.

Nineteen creators and collaborators, dubbed Knorr’s co-wing(wo)men, kicked off the campaign by sharing their personal takes on Jollof, blending childhood memories with modern twists.

Their stories sparked lively conversations on social media, encouraging fans to participate in the Jollof Your Way with Knorr Challenge.

Advertisement

The campaign received a wave of entries showcasing diverse pots of Jollof, each carrying its own flavor, culture, and meaning — yet all united by the warmth and community Knorr brings to the table.

Damilola Dania, Foods Demand Creation Lead at Unilever Nigeria, expressed, “Food is more than what’s on the plate; it is culture, memory, and community. This year’s World Jollof Day powerfully reminded us that no two Jollof pots are the same, but every one carries deep meaning.”

Also read: iPhone 17 Lineup Faces Major Redesign

Winners of the challenge will receive exclusive Wingman Boxes, ensuring the spirit of celebration continues beyond the day itself.

Advertisement

Continue Reading
Advertisement
Click to comment

Leave a Reply

Your email address will not be published. Required fields are marked *

events

Oluna’s Ifa Festival Draws Pasuma, Malaika to Owode Egba

Published

on

Festival

Oluna Ifa Festival 2026 brought Pasuma, Malaika, Ibrahim Chatta and other celebrities to Owode Egba for a two-day cultural celebration

Owode Egba in Ogun State became a centre of cultural celebration on October 30 and 31, 2026, as the families of High Chief Ayoola Adeyi Olaifa, the Olu Nla, also known as Oluna of Owode Egbaland, hosted a two-day Ifa Festival featuring prominent Fuji musicians, Nollywood personalities and traditional rulers.

Also read: Ajaero Insists NLC Can Negotiate Alone in Labour Dispute

The event, tagged Ifa Festival ’26, was organised around the theme of heritage, music and community, bringing together residents, visitors and entertainment personalities for two days of cultural activities and live performances.

Advertisement

The first day of the celebration took place at Olunla Villa, Balogun Quarters, Owode Egba, with Fuji musician Sulaimon Alao Malaika leading the entertainment.

He was joined by Alhaji Saheed Bamidele, popularly known as Ife Arawe, guest artiste Olariiki and Awise Mass Kenny, also known as Eyinju Oganla.

Activities continued on Saturday, October 31, at All Saint School 1, Owode Egba, with a bigger entertainment line-up led by Fuji star Alhaji Wasiu Alabi Pasuma, popularly known as Oganla.

Advertisement

Other performers included Segun Johnson and T.I Blaze, while Nollywood actor Ibrahim Chatta was scheduled to make a special appearance.

Yemi Olade and Kukoyi Adedoyin served as masters of ceremonies for the second day’s programme.

The festival also featured a strong traditional and royal presence. Oba Kolawole Arewa Sowemimo, the Gbadewolu 1 and Olu of Owode Egbaland, was named Royal Father of the Day, while Chief Otunba Michael Oluwole Soretire chaired the occasion.

Advertisement

The gathering brought together traditional leadership and contemporary entertainment, highlighting the role of cultural festivals in celebrating community identity and connecting different generations.

With Fuji performances, celebrity appearances and the presence of traditional rulers, Ifa Festival ’26 provided a platform for residents and visitors to celebrate the heritage and communal spirit of Owode Egbaland.

Also read: Ajaero Insists NLC Can Negotiate Alone in Labour Dispute

The organisers described the event as an opportunity to celebrate culture, tradition and the identity of the community, placing Owode Egba’s cultural heritage at the centre of the two-day gathering.

Advertisement

Continue Reading

Trending