First Bank CR&S Week 2025 promotes kindness, tree planting, and women’s empowerment through its SPARK initiative across Africa and the UK
First Bank CR&S Week 2025 has officially commenced, reaffirming the Bank’s unwavering commitment to kindness, sustainability, and community empowerment.
The annual event, scheduled from 27 October to 1 November, marks a defining chapter in the Bank’s social impact journey, now in its ninth year.
The initiative, built around the SPARK (Start Performing Acts of Random Kindness) campaign, continues to champion compassion and generosity across all levels of society.
Through First Bank CR&S Week 2025, staff and partners are encouraged to take meaningful steps that improve lives and strengthen communities around the world.
Speaking about the event, Olayinka Ijabiyi, Acting Group Head, Marketing and Corporate Communications, described the week as a “powerful call to action.”
He noted that it transcends corporate charity, representing a heartfelt movement to build a kinder world.
“CR&S Week is about showing up for humanity,” he said. “First Bank believes that kindness is a currency that never devalues, and that even the smallest act can ripple into lasting change.”
Across its global network, employees in Nigeria, the United Kingdom, Ghana, Gambia, Sierra Leone, Guinea, Senegal, and the Democratic Republic of Congo will engage in community projects that advance the Bank’s sustainability goals.
A major highlight of First Bank CR&S Week 2025 is the planting of 20,000 trees in collaboration with the Nigeria Conservation Foundation (NCF).
This milestone marks the final phase of the Bank’s pledge to plant 50,000 trees by 2025, a crucial step in supporting Nigeria’s 2060 decarbonisation agenda and protecting the environment for future generations.
The Bank is also extending its impact to vulnerable women. In partnership with the governments of Borno and Katsina States, First Bank will fund medical interventions and post-care support for women living with Vesicovaginal Fistula (VVF), a devastating but treatable condition. This initiative aligns with the United Nations’ SDG 5 – Gender Equality and Women Empowerment.
Throughout the week, themed webinars, school visits, and charitable outreach programmes will promote empathy and social responsibility among young people.
Visits to orphanages, IDP camps, and charities will further reinforce the message of shared humanity.
Since its inception in 2017, First Bank CR&S Week has grown into a flagship platform for corporate citizenship, mobilising thousands of volunteers to drive inclusive development and environmental awareness.
Through its SPARK initiative, First Bank CR&S Week 2025 continues to prove that kindness and sustainability are not just ideals—they are the powerful forces shaping a better world.