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LG Smart Refrigerator innovation elevates kitchen living across Nigeria

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LG smart refrigerator innovation

LG smart refrigerator innovation delivers freshness, health, and convenience with AI-powered features that elevate home living and food care

LG smart refrigerator innovation is reshaping how modern homes experience food storage, health, and convenience. With the launch of its new “Eco System” and “Care” campaign, LG Electronics has positioned itself at the forefront of AI-powered living, transforming kitchens with connected appliances that are intuitive, hygienic, and intelligent.

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Also read: MEXC Unveils Africa Ambassador Programme to Drive Crypto Education and Web3 Growth

Central to this innovation is a new generation of smart refrigerators designed not just to chill food, but to actively care for it. The LG InstaView Refrigerator and the upcoming MoodUP model represent a leap forward in usability and design.

These appliances are equipped with advanced features that maintain consistent cooling, extend freshness, and align with users’ personal lifestyles.

At the heart of LG’s new product line is ThinQ, the brand’s smart platform that connects appliances to your daily routines. Whether adjusting fridge settings from your phone, receiving open-door alerts, or optimising cooling through Smart Care+, ThinQ ensures that technology is working quietly behind the scenes to simplify life.

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The LG InstaView Door-in-Door™ refrigerator brings convenience and efficiency into every kitchen. With just a gentle knock, the sleek glass panel illuminates, allowing users to view the contents without letting cold air escape. This simple gesture reduces energy loss and supports the appliance’s ability to keep food fresher for longer.

Cooling precision is another hallmark of the brand’s offering. With LINEARCooling™ and DoorCooling+™, LG’s refrigerators ensure even temperature distribution across all compartments. This approach not only preserves taste and texture but also reduces food waste by keeping perishables at peak condition.

Meanwhile, the MoodUP Refrigerator adds a new layer of personal expression with colour-changing LED panels. These lights respond to the user’s mood or kitchen design, creating an ambient and engaging experience that goes beyond function into lifestyle design.

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Hygiene has not been overlooked. The UVnano™ water and ice dispenser employs ultraviolet light to sterilise the nozzle automatically, offering a safeguard that operates silently to protect every glass of water drawn.

What distinguishes LG’s approach is its focus on user lifestyle. With features like vacation mode, water filter notifications, and intelligent cooling based on consumption patterns, LG’s smart refrigerators are more than appliances—they are responsive companions. By learning how you live, they optimise their function to meet your exact needs.

Mr Oktai Kim, Product Director, Home Solutions at LG Electronics West Africa, summed up the vision: “Consumers today want appliances that fit seamlessly into their lifestyles while supporting healthy living.

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Our refrigerators are designed to care for your food and your family, combining cutting-edge technology with intuitive usability.”

The launch of this campaign reinforces LG’s vision of a connected home that supports health, sustainability, and intelligent living. With each product developed, the company continues to challenge traditional norms, delivering innovation that is not only smart but also deeply human.

Also read: MEXC Unveils Africa Ambassador Programme to Drive Crypto Education and Web3 Growth

For a closer look at LG’s newest range of refrigerators, visit any Fouani Showroom nationwide or explore the full product line online at [LG Africa](https://www.lg.com/africa/refrigerators).

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Mbappe Apologises Over Mao Zedong Comment as Chinese Brands End Deals

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Mbappe Mao Zedong comment sparks backlash in China, prompting an apology from the Real Madrid star and the termination of two brand partnerships

Real Madrid forward Kylian Mbappe has apologised over an “ill-judged” comment about former Chinese leader Mao Zedong after Chinese drinks manufacturer Dongpeng Beverage and dairy producer Mengniu terminated their partnerships with the French football star.

Also read: Police Confirm Three Killed, Inspector Injured in Kebbi Violence

Mbappe, who captains France’s national team, issued the apology on his X account on Tuesday, acknowledging that his remarks had upset people in China and Chinese communities worldwide.

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“My comment was ill-judged, and I now understand that it hurt many people in China and in Chinese communities around the world. I apologise to everyone my words have upset,” he said.

The controversy followed the circulation of a video in which the 27-year-old footballer reacted to an internet meme featuring his face superimposed on that of a Chinese leader.

He reportedly described it as the funniest meme he had seen and referred to the figure as “some guy — I think he’s a Chinese dictator”, in an apparent reference to Mao.

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Dongpeng Beverage announced on Tuesday that it was ending its partnership with Mbappe, citing its opposition to comments considered offensive to Chinese national sentiment.

“Our company firmly opposes and has a zero-tolerance policy towards any behaviour that offends national sentiments,” the company said.

“With immediate effect, we are terminating all cooperation with Kylian Mbappe,” it added.

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Mengniu, one of China’s largest dairy producers, also announced that it was ending its partnership with the Real Madrid forward.

“With immediate effect, our company is terminating all cooperation with Kylian Mbappe,” the company said, adding that it maintained a zero-tolerance policy towards words or actions that hurt the feelings of the Chinese people.

The announcements generated widespread discussion on Chinese social media platform Weibo, where Dongpeng’s decision to end its partnership with the footballer became a trending topic.

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Mao, who led the Chinese Communist Party and died in 1976, remains a highly sensitive historical and political figure in China.

Comments perceived as disrespectful towards him can provoke strong public reactions.

Mbappe had previously addressed memes comparing him to historical dictators in an interview with French sports newspaper L’Equipe in September.

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“There’s a part of it that’s funny. You can tell that, for some people, it’s all in good fun. But there is another part that’s a bit less funny because of the damage such people have caused throughout history,” he said.

He added that being compared with individuals responsible for mass killings and widespread suffering was uncomfortable.

“Being compared to individuals who murder others, or who have brought misery to millions upon millions of people — well, I don’t think I’ve ever done anything like that in my life,” Mbappe said.

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International sports figures have previously faced commercial and public backlash in China over politically sensitive comments concerning Taiwan, Tibet and Hong Kong.

In 2019, a social media post by then-Houston Rockets general manager Daryl Morey expressing support for pro-democracy protesters in Hong Kong prompted Chinese authorities and businesses to suspend NBA-related activities.

NBA games were subsequently absent from Chinese state television broadcasts for about a year.

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In 2023, former NBA player Dwight Howard also faced criticism on Chinese social media after referring to Taiwan as a country in a video featuring Taiwan’s then vice president, Lai Ching-te.

Also read: Police Confirm Three Killed, Inspector Injured in Kebbi Violence

Mbappe’s apology comes amid the fallout from the latest controversy and the decisions by Dongpeng Beverage and Mengniu to end their commercial relationships with the footballer.

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