Leadway Ecobank bancassurance partnership simplifies access to life, health, and property insurance through banking touchpoints, boosting financial inclusion in Nigeria

Leadway Ecobank bancassurance partnership is set to transform how Nigerians access insurance by embedding a wide range of insurance solutions within Ecobank’s everyday banking services.

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Announced on Friday, the strategic alliance will offer integrated insurance coverage to Ecobank’s employees, customers, and small business owners.

The move is part of a broader mission to close Nigeria’s insurance gap and foster financial inclusion.

Kikelomo Fischer, Director of Sales, Retail and Partnerships at Leadway Assurance, emphasized the customer-centric nature of the partnership:

“This collaboration is about making insurance simple, accessible, and part of everyday life.”

With Ecobank’s wide branch network and Leadway’s trusted insurance solutions, customers can now access life, health, motor, and home insurance—right from their bank.

Adeola Ogunyemi, Ecobank’s Head of Distribution Channels and Sales, described the move as aligning with the bank’s vision for a one-stop financial services hub.

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The nationwide rollout will begin at select Ecobank branches, where trained product champions will guide customers through offerings like Group Life Cover, Personal Accident Insurance, and Term Life policies.